Phace Medical, a leading company in Aesthetic and Regenerative Medicine since 2014, brings together eight medical skincare brands under one house.
Each brand targets specific skin concerns with its own philosophy, product lines, and treatment methodology.
Operating as a B2B company, PhaceMedical collaborates with beauty clinics, dermatologists, and plastic surgeons, offering professional-grade products and treatments designed to work in synergy.

To create a communication campaign that highlights the purpose of each individual brand while showcasing their holistic synergy under the Phace Medical umbrella.
Customized treatments and product combinations from multiple brands had to be presented as a unified, intelligent system - a complete skincare ecosystem tailored to each person’s needs.

Creative Concept: Each skin has a unique combination of needs.
Our skin is as unique as we are.

We designed a gender-free avatar, inspired by origami technique, to symbolize the human form - fluid, diverse, and ever-evolving.
Its adaptable structure allows it to embody different color blocks, each representing a specific skin concern or treatment area, mirroring how Phace Medical combines multiple brand solutions into one personalized protocol.

Through motion design, the fragmented elements collapse and rebuild into a clear, harmonious “face” - a metaphor for PhaceMedical’s integrated, science-based approach to skin health.

A bold, inclusive, and digital-first campaign, perfectly aligned with Phace Medical’s mission: to prioritize individuality, authenticity, and uniqueness in medical aesthetics.
The campaign led users to an interactive microsite, guiding them through PhaceMedical’s full ecosystem and matching each color code to the appropriate in-house product line.